The 1990s were a critical time period for my growth as a music fan. It was the era of non-party hip hip, post punk, alternative rock, raves, and metal. I started the decade as a six year old, and as odd as it was when I think about, I was ready to explore the vast world of music. We’ll visit the world of music and its influence on my life in the future, but that’s for another date. Today, we’re starting a series on music videos of the 1990s.
To me, the 90s was the perfect era of music videos. Directors and artists started exploring the art form and finding its true potential, and while that is true, not every video here will be a representation of that fact. No, not at all. Today, I’m exploring some of my favorite music videos of the era. An era that was ripe with coffee shops, strobe lights, and crazy colors, especially within the genre of alternative rock, which we’ll be looking at today. These are songs and videos that stick out to me from that time period, not the most popular, and not the most critically acclaimed. For me, it’s videos and songs that I remember and have a strong affinity towards. I’m dividing this decade (and will probably be doing so in future installments), in the first and second half of the decade, which works perfectly for me because it served as my time before, and during high school. I’ll be trying to steer clear of the typical “greatest” music videos like “Smells Like Teen Spirit,” Black Hole Sun,” and “Jeremy” as to try and keeps things fresh.
So, let’s get this started with, in no particular order, My Favorite Alternative Rock Music Videos of the 90s!